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The delegates of the SEE NPL Forum Vol.5 will have an opportunity...
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We like to think of our conferences as gathering places, communities formed...
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Winning new mandates from new and existing clients is paramount for every law firm. The time spent responding to a RfP or working on a pitch document is a serious an investment, so it is important be efficient and effective.
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One of the most important issues when planning your website’s communication strategy is how to structure your website. This plays a key role in how your messaging is perceived and interpreted, and to a large extent determines who you will be communicating with. To get the right audience to your website you need to employ strategic targeting tactics.
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A few suggestions for how to enter the process, along with a few do’s and don’ts.
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Although it may be tempting to categorize your law firm marketing and...
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Marketing and business development (MBD) activities always get a lot of scrutiny when a crisis hit. The majority of law firms tend to solely focus on their core business as financial pressures heighten.
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As the boundaries between the online and offline world getting more and...
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